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Trust by Design: How Atlassian Enables Self-Managed Teams and Accountability

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In today’s digital world, top-down management is slow. True agility comes from empowering teams. Atlassian, a leader in collaboration software, champions this. Their work structure is a powerful example of Self-Managed Teams and Accountability by design.

 

Culture: Openness is the Foundation

Atlassian’s success in decentralized work starts with one core value: “Open Company, No Bullshit.” This is critical for modern Leadership in workplaces. When information is open, trust grows.

  • Default Transparency: Work, decisions, and outcomes are visible. They live in tools like Confluence.
  • No Silos: This openness ensures everyone grasps the broader context.
  • Voice is Encouraged: Employees feel safe to contribute and voice their opinions.

This transparency creates the psychological safety teams need to own their work without constant monitoring.

 

Structure: Architecture for Autonomy

Atlassian’s organizational structure supports team autonomy. Teams aren’t just given freedom. They receive the tools and frameworks to operate as self-contained units.

 

Empowered Team Spaces

The concept of Team-Managed vs. Company-Managed spaces reflect their HR strategy.

  • Process Autonomy: Team-Managed spaces allow autonomous teams to control their own work practices and workflows.
  • Team Mastery: Team members become experts in their domain. They manage their work from start to finish.

This setup ensures faster local decision-making. It fosters deep responsibility within each unit.

 

Accountability Driven by Clarity

Self-management is often confused with a lack of structure. At Atlassian, it demands maximum clarity for true accountability.

 

Goals, Signals, Measures (GSM)

Teams use the GSM framework for alignment and clear accountability.

  • Goals: Define the desired outcome. They specify the impact the team aims for.
  • Signals: These are early indicators. They show if a team is moving correctly (e.g., increased app downloads).
  • Measures: Quantitative results confirming success. These are the final metrics.

This shifts focus from just tracking activity to achieving measurable outcomes. Since goals are visible company-wide, accountability is inherent and transparent to all.

 

Measuring Impact for Validation

For HR researchers, measuring organizational health is vital. Atlassian uses data to validate its autonomous model.

 

Data-Informed Work Experience

Regular workplace surveys and reports track the success of their model. The focus is on the team experience and productivity.

  • Productivity Gains: Studies show self-serve, accessible knowledge boosts team effectiveness.
  • Efficiency Metrics: Atlassian’s tools are linked to results. Customers report an 18% increase in project success and a 10% reduction in turnover on average.

These metrics powerfully validate their trust-first strategy. Their strong employer branding is also evident. Job offer acceptance rates rose by 20% after they enabled “work from anywhere,” a flexible autonomy policy.

 

Leadership as an Enabler

The shift to Self-Managed Teams and Accountability transforms Leadership in workplaces. It moves away from command-and-control. Leaders become coaches and connectors.

  • Focus on Environment: Leaders ensure trust, autonomy, and safety are present.
  • Clarity over Control: They define the why (the company goals). Teams determine the how (the process).
  • Intentional Connection: They use intentional, in-person gatherings 3-4 times a year. This prevents isolation in the distributed, autonomous workforce.

This structured connection ensures self-managed teams remain engaged and aligned.

 

Trust as a Strategic Asset

Atlassian’s “Trust by Design” model shows that granting team control is not a risk. It’s a calculated strategic move. 

They provide radical transparency, clear frameworks (GSM), and the necessary tools. This turns individual team autonomy into collective, accountable success.

The lesson for any organization is clear: true efficiency comes when you design your work system around trusting your teams. 

This commitment to structure and open culture ensures high performance and high autonomy are fully aligned.

Disclaimer: This article is for informational purposes only. While efforts are made to ensure accuracy, readers should verify information and seek professional advice as needed.

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