How Under Armour Builds Team Culture Through Its Athlete Mindset

Under Armour turns employees into teammates through an athlete mindset built on five core values, sports-inspired rituals, and blunt talk about setbacks. This article breaks down how that culture actually works, where it gets tested, and what HR and employer-branding leaders can borrow from it.
Microcultures: The Secret Force Behind Thriving Teams

Every organization operates within a distinct culture. However, genuine success often stems from the smaller worlds that thrive within it: microcultures. These are the specific norms, values, and behaviours emerging within teams, departments, or workgroups. They are the actual daily experience of work. They are also the secret force behind genuinely thriving teams. While corporate […]