India – July 21st, 2025, FTA Global, a new-age marketing company, has announced the expansion of its leadership team with the appointment of Yatin Bhasin as Vice President – Sales & Marketing and Tasneem Calcuttawala as Vice President – Operations & Delivery.
Both leaders bring over 15 years of experience and will be instrumental in propelling FTA Global’s rapid market expansion. They will align cross‑functional teams to execute the company’s strategic vision with precision and agility. Their proven track record in scaling businesses and forging high‑impact partnerships will solidify FTA Global’s position as a leader in the marketing technology landscape.
Yatin Bhasin, who joins FTA Global with a track record of over 1.5 decades, has previously held senior roles at NP Digital, Denave, and other prominent companies. At FTA Global, he will be responsible for accelerating revenue growth, deepening market penetration, forging strategic alliances, and expanding the company’s business development initiatives.
Tasneem Calcuttawala, a seasoned industry leader with over 15 years of experience, joins FTA Global with an impressive background that includes leadership roles at Google, Reed Pacific Media, NP Digital India, and more. In her new role, Tasneem will oversee all operational and delivery functions to ensure streamlined execution, client satisfaction, and scalable solutions as the company grows.
Speaking on the leadership appointments, Senthil Kumar Hariram, Founder & Managing Director, FTA Global, said, “Bringing in senior leaders like Yatin and Tasneem signals our strong commitment to building a future-ready organization. Their combined experience and passion for innovation will be invaluable as we scale our offerings and footprint. Our early successes reflect the strength of our vision, and we’re poised for even greater achievements ahead.”
“The opportunity to shape FTA Global’s go-to-market strategy and contribute to a high-growth environment with such a dynamic vision is incredibly exciting. I look forward to working with the team to drive strategic partnerships and measurable business impact,” said Yatin Bhasin.
Commenting on her new role, Tasneem Calcuttawala, said, “FTA Global represents the future of marketing execution, and I am excited to lead the operations and delivery functions at a time when the company is poised for exponential growth. We are building systems that enable both scale and excellence.”
FTA Global has scaled quickly since its inception and has onboarded 50 employees within just two months of incorporation. The company is on track to grow its workforce to 100 employees by the end of FY 2025–26 as it continues to expand its client base and capabilities.
